A fresh look at Diario de Navarra

10 Mar

Change was on the horizon for Diario de Navarra, one of Spain's oldest newspapers. Their move to full-color printing marked a major shift, and our photography for the campaign, titled "Una nueva mirada," was important in telling the story. Through compelling imagery, people are seen peering through newspapers like telescopes or binoculars in various locations in Navarre. These visuals serve as a metaphor for the diversity of viewpoints and opinions that the newspaper brings to its readers.

Client: Diario de Navarra
Creative & Art Direction: Brandok
Year: 2021

Diario de Navarra, campaign for a newspaper deep renewal by MuruStudios advertising photographers in Madrid Barcelona Pamplona Spain 13.jpg

Diario de Navarra, campaign for a newspaper deep renewal by MuruStudios advertising photographers in Madrid Barcelona Pamplona Spain 11.jpg

Diario de Navarra, campaign for a newspaper deep renewal by MuruStudios advertising photographers in Madrid Barcelona Pamplona Spain 12.jpg

Fact: Looking through newspapers was a creative trick used to show the transition to full colour and a new era of journalism.

Advertising

Mikel Muruzabal

Specializing in advertising and commercial photography, CGI and special effects, in Mikel Muruzabal Studio we deliver innovative visual solutions to brands worldwide from our base in Northern Spain.

http://www.mikelmuruzabal.com

A fresh look at Diario de Navarra

Fact: Looking through newspapers was a creative trick used to show the transition to full colour and a new era of journalism.

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