Jump into efficiency with M.Torres campaign
For the print launch campaign of M. Torres' new film splicing machine, characterized for its flexibility and increased productivity, we encapsulated these qualities through b/w metaphorical imagery. By photographing and capturing rhythmic gymnasts mid-leap, we illustrated the machine's seamless efficiency in a graphic, dynamic and evocative way.
Client: M. Torres
Creative & Art Direction: Welldone
Year: 2017
